What is a Keyword?
Find Your Right Keyword on Google
Many users think that search engine optimization is as complex as quantum physics. For this reason, our author can put you at ease. Because you can quickly “learn” and find a variety of tactics and tools to practice your SEO.
It guarantees that you can find it easily and quickly with 5 ways that enable you to find the right keywords while doing search engine optimization for your website.
Google offers several resources to find the right keywords for your website. The key question is: What words are users searching for based on the topic of your website, service or products?
Frankly, almost all operators of websites (more or less) adhere to the "lead of Google". I think it has a bad side but also a good side; the bad is never ideal to be addicted to a search engine. The good thing, however, is that it's also very helpful that Google offers many tools to help website operators succeed.
Now, I'll introduce you to five ways you can find suitable keywords within a few keys!
Way 1: Finding keywords with Google suggestions
Google recommends combinations to find the best keywords.
The results displayed with the best keyword for this feature are based on actual search queries of Google users. Exactly what we do to do SEO!
Type one or more core terms into the search bar on Google to search for your site. Now Google suggests other search terms where other users often enter these (and similar) terms.
Make a note of the terms that Google suggests as "autocomplete" that fit your website. Now you have more keywords!
Way 2: Ubersuggest – easy and fast
Ubersuggest is an online service that displays frequently entered word variations. If you enter a keyword here, the most popular variations of the term are shown in alphabetical order with direct numerical additions.
For example, if I add “Combi Service” for “Combi Service”, “Combi Service Fee”, “Combi Service Beyoğlu” and 238 more terms, it is often combined with the word “Combi Service”.
The tool saves you time with the alternatives it offers and is also one of the best ways to get new keyword ideas.
Ubersuggest tool offers rich and alternative common search query with a single entry.
Way 3: Related Searches
Have you ever seen the list of words and word combinations that Google displays under the search results? You will probably remember it based on the image in the example. Google calls them “Related Searches”. This feature is similar to Google suggestions, but the results offer a more comprehensive mix of possible keywords.
Google Related Searches Among the search results on the first page, Google shows you related search queries.
Way 4: What's next? Google Trends
Google Trends is an indispensable tool for me. Too often it should be ignored. Google Trends allows you to discover initial or declining keyword trends. Try it now on the Google Trends website! What the tool can do:
Identify which search queries are currently increasing or decreasing.
Compare how high the high interest is on different keyword combinations.
Sort results by date, region, and language.
Create a more comprehensive list of similar search queries to download.
Google Trends - Cristiano Ronald VS FC BarcelonaIn the example, "FC Barcelona" and "Cristiano Ronaldo" have been searched since 2004. Of course it was just for show ????
HELPFUL HINT
Try Google Trends!
Keep in mind exactly what your goal is. Google Trends has been used for keyword research for years. Still, you can refute your concerns by putting together terms that have nothing to do with it. It's free to try.
The example above illustrates this in the most beautiful way ???? On the other hand: what does it remind you of knowing that the keyword “FC Barcelona” is more and more frequent and that the word “Cristiano Ronaldo” has already passed FC Barcelona? Anyone interested in football understands. With respect and love
Conclusion
See what simple ways Google has to find the right keywords for your website. Even if Google's secret algorithms are complex, you can easily identify important topics and word combinations for your own website.
Important tip: It's best to combine many of the ways we offer and be effective!
You can find out more about search engine optimization here. Our SEO Experts will gladly answer your questions. Do not hesitate to write to us for all your questions and thoughts. You can write to us by visiting our contact page.
Finally: Powerful keyword search assistance is provided by the (free) Google AdWords Word Planner. If you are familiar with the tool yet, I recommend you try it once. Good luck!