Google's Third Party Cookie Decision
After Google's third-party cookie decision, advertisers and publishers started looking for the answer to the question of what will happen next.
While everyone else is on this quest, the other issue experts are debating is: Is Google's decision just for privacy reasons or to strengthen its market share? We will see the answer to this question in time.
Google 3rd Party Cookies
After the decision, it is stated that thanks to the Privacy Sandbox solution offered by Google, advertisers and publishers will not be adversely affected. Although a solution is stated in this way, the concerns of the players in the landscape have not been resolved yet, and this uncertainty seems to continue for a certain time.
We leave a nice compilation link on the subject below. At this stage, you can have an idea of who made what statement.
Google Chrome killed the cookie. What now?